Enhancing the portfolio of edge computing solutions is a top priority
Vertiv, (NYSE: VRT), a global provider of critical digital infrastructure and continuity solutions, has appointed Birgit Jackson director of the integrated racks and IT solutions business per l’Europa, Medio Oriente e Africa (EMEA).
Jackson will report to Giordano Albertazzi, president and global channel leader EMEA and will be responsible for developing strategies and leading the team to consolidate Vertiv's growth and leadership in the IT channel market. Jackson replaces Alex Pope, who was recently promoted to global vice president for edge systems.
Jackson has over 20 years of experience in global product management, where he has defined product lines, positioning and pricing, led product strategies for the European market and managed marketing and communications initiatives.
“It's a great time to join Vertiv,” Albertazzi emphasized. "We have seen a strong increase in the number of channel partners across EMEA, bringing over 20 new products to market in 2021 alone. Continuing to attract the best resources is essential to further fuel our growth. With its consolidated strategic and operational leadership, as well as its excellent product management expertise, it is clear that Brigit fits into this category."
“We are experiencing a moment of accelerating digital transformation,” said Jackson. "Considering that critical infrastructures represent a key success factor today, I am thrilled to join a company that has always been at the forefront of the design and implementation of IT solutions that drive the growth of the digital world. I am ready to support customers in the integration and implementation of our wide range of Vertiv products, focusing on strategic priorities, such as the development of new edge computing solutions capable of further strengthening an already particularly rich portfolio".
In recent years Vertiv has invested heavily in the IT channel, starting in 2019 with the launch of the Vertiv Partner Program (VPP) in 2019, to progressively develop a series of new cutting-edge products including the micro data center plug-and-play Vertiv™ VRC-S and high-efficiency single-phase uninterruptible power systems (UPS) such as Vertiv™ Edge Lithium-Ion. In March 2021 Vertiv has announced new investments in people, tools and programs, and a new global channel management system (Partner Relationship Management – PRM) aimed at simplifying interactions with partners and increasing their profitability. Vertiv has also conducted extensive research to define standard templates for the implementation of edge computing infrastructures, in order to help companies reduce implementation times and costs.
To learn more about channel trends for 2022 and in the years ahead, we invite you to join the Vertiv EMEA Annual Channel Summit & Awards, “Keep IT Running” which will be held on Wednesday 17 November 2021 from 10.30 am to 2.00 pm.
Further information and updates of Vertiv are available on the site Vertiv has extensive experience in AC and DC power, with a broad portfolio of AC powered IT infrastructure solutions and DC powered telecommunications infrastructure solutions. This experience was instrumental in the development of the NetSure series of inverters which offer the highest power density in the specific category.
