The company was evaluated through one of the most important surveys conducted on IT resellers
Arrow Electronics, a global technology provider, has been awarded 'Best Value-Added Distributor for Europe 2023' at CONTEXT's ChannelWatch Awards.
CONTEXT's ChannelWatch is undoubtedly one of the most important online surveys conducted on IT resellers around the world. With more than 9,000 companies participating, it offers a critical perspective on the IT channel community's purchasing intentions and decisions, as well as key business challenges and industry trends.
During the survey, retailers in each country nominate the distributors they work with to award CONTEXT's ChannelWatch Distributor of the Year awards. In an extremely dynamic market environment, resellers were asked to evaluate distributors on a wide range of key services.
Eric Nowak, president of Arrow's enterprise computing solutions business in EMEA, Australia and New Zealand, said: "Arrow prides itself on developing value-added solutions and services that deliver operational efficiencies and help maximize our customers' profits. We were the first distributor in Europe to build a cloud marketplace and recently promoted a portfolio of Managed Services to support partners throughout the IT lifecycle, addressing challenges such as skilled skills shortages, the costs of setting up a managed services platform and limiting cash flow while driving ROI."
Howard Davies, CEO and co-founder of CONTEXT, commented: "We congratulate Arrow on the 'Best Value-Added Distributor' Award at the CONTEXT ChannelWatch. The expertise, support and strategic vision offered by quality VADs are essential to the success of the industry, especially for complex and multi-vendor solutions. Congratulations again to Arrow for the recognition received from its resellers."
Over the next few weeks, CONTEXT will publish insights from the ChannelWatch survey, highlighting market trends in the IT distribution channel and promoting a greater understanding of reseller relationships with both distributors and vendors.
